Brand Graduate Program (Jan 2025)

Your role

P&G boasts a rich heritage as the birthplace of Brand Management. They've consistently remained at the forefront of marketing by pioneering innovative ways to connect with consumers. The company houses some of the world's most recognizable brands like Oral-B, Olay, Head & Shoulders, and Gillette.

P&G's Brand Management program transcends traditional marketing – it equips you with the skills of a total business owner.

The program offers full-time positions starting in February 2025.

Brand Graduates will work collaboratively across various functions to gain insights into consumers, shoppers, and customers.  They'll then translate these insights into effective marketing tactics that propel brand growth and profitability.  The role offers the chance to contribute to creating exceptional brand experiences that impact nearly 5 billion consumers daily.  Success in this program hinges on a strong passion for consumer understanding and the ability to translate insights into creative solutions that secure market leadership.

This role reports to P&G’s ANZ Brand Director. Successful candidates need to work together with teams in Singapore and the wider APAC region. Brand graduate roles are available in Sydney.

Responsibilities:

• Develop the brand’s strategic choices and concepts to identify tactics to build on consumer, shopper and consumer insights
• Lead a mix of marketing and brand management projects
• Drive insights from data to enable brand growth
• Lead the masterplan behind our product and commercial innovations as well as the marketing elements across all media

About you

Job Qualifications:

• Currently completing the final year of a Bachelor’s degree or recent graduate with a major in Marketing, Arts or Media
• Passion for brand management and marketing, with a willingness to learn and grow
• Have a minimum credit average across your University results
• Strong leadership experience, i.e. leadership positions in clubs, teams, societies etc.
• Well-rounded life experience i.e., being involved in & contributing to the community
• A collaborative team player with a real passion for winning
• Possess an analytical mind, who can think strategically and foster innovation in all areas of their work
• An Australian Citizen, Permanent Resident or NZ Resident

Benefits

P&G prioritizes employee wellbeing, believing it fosters a stronger contribution to the company's success while also empowering employees to achieve their personal goals. That is why their Rewards package is focused on supporting 4 key well-being areas:

• Financial Wellbeing - P&G recognizes that financial security is a key factor in employee well-being.  They offer a comprehensive benefits package designed to support financial well-being and empower employees to achieve their long-term financial goals. This ensures employees can focus on excelling in their careers and contributing to the company's success.
• Mental Wellbeing - P&G acknowledges the challenges employees face and offers various programs and benefits to boost mental resilience. These resources equip employees to effectively manage difficulties and thrive in both personal and professional settings.
• Physical Wellbeing - P&G prioritizes employee health and well-being, offering extensive benefits to promote a healthy lifestyle for both employees and their dependents. This focus aims to ensure a productive and successful workforce.
• Work-Life Wellbeing - P&G offers a work environment designed to promote a healthy work-life balance. They provide on-site dining options with healthy choices to fuel employees throughout the day. Additionally, their focus on ergonomics ensures a comfortable workspace that allows for efficient work.

To know more about why employees choose P&G, watch this video:

Training & development

P&G prioritizes individual career development. They craft personalized career paths for employees and offer them the opportunity to work on leading brands.  Extensive leadership training and development programs are available to equip employees for future leadership roles, regardless of their current experience level.  P&G shuns traditional rotational programs and gradual onboarding, instead offering employees the chance to tackle impactful assignments from day one, shaping the business, the world, and their own careers.

Career progression

P&G fosters a culture of internal promotion. A staggering 99% of their senior leadership team rose through the ranks within the company.  This leadership team understands the path to success at P&G and is actively involved in mentoring employees.  In addition to mentorship opportunities, P&G offers access to Talent Councils, designed to guide employees' careers and propel them towards their desired roles.

Sources

The following sources were used in researching this page:

• pgcareers.com/global/en/benefits
• pgcareers.com/global/en/leadership-development